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Progressive Web Apps (PWA)

Progressive Web Apps take advantage of the latest technologies to build a dynamic website. While it’s a better approach for UX, dynamic websites come with added complexities for SEO.

 

A site completely built in javascript will always cause challenges for SEO, compared to a standard static website.

How it works.

 

Whether it’s Angular, React or any other framework, we’re confident we can help.

 

While PWA technologies offer great challenges for SEO, there’s also a huge amount of opportunities to actually improve your traffic and visibility.

 

We’ve successfully migrated a 100,000+ URL eCommerce website, operating in 6 different markets to a React focused PWA.

 

To achieve this, we typically focus on the migration process to ensure there is no hit to traffic and visibility. In the process, we ensure SEO requirements are built in from the start, which then allows us to focus on growth post-migration. Typically, this would include filter indexing and growth, app indexing, mobile and UX optimisation.

 

Are you in need of digital marketing consultancy or SEO requirements built in to your PWA? Get in touch with us at THIS IS NOVOS today.

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