Digital PR

We're eCommerce Digital PR Specialists

Our team of ace digital PR strategists understand the needs of your eCommerce brand and our approach to link building is non-brand performance-driven Digital PR. The goal is to gain coverage, links and increase domain authority for your site, while also helping your target audience understand your brand and the kinds of products you offer.

Best Use of SEO in eCommerce

Best Small SEO Agency

Best SEO Agency

Most Effective Use of Organic Search

Best Use of SEO in eCommerce

Best Use of SEO in eCommerce

Best Use of SEO in eCommerce

Best Small SEO Agency

Best SEO Agency

Most Effective Use of Organic Search

Best Use of SEO in eCommerce

Best Use of SEO in eCommerce

NOVOS truly understood our objectives and did a phenomenal job with the PR campaigns. We would recommend them to others without a doubt

Geoff Bull

CMO @ Swyft

Case Studies

Our approach to Digital PR

Our unique approach to eCommerce link building focuses on 3 core tactics:

  • Larger statement pieces of content: Done quarterly, these generate links to a relevant listing page that we define as part of our strategy.

  • Always on tactics:  We focus on outreaching existing assets that you have on your website. Typically, product features or launches but can also be relevant or timely blog content.

  • Hygiene: This includes link clean up, mention chasing and overall maintenance of your backlink profile. It also includes reactive tactics to journalist requests.

Each of the above forms the basis of an overall strategy. We don’t build links for the sake of it. We identify parts of your eCommerce website that just need that extra push to achieve growth and ultimately ROI.

Get our ace team of Digital PR specilaists to Grow your eCom business

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More about Digital PR from our Blog

How Does Digital PR Bring Value to a Brand – Part One: The Value of a Link

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1st August 2022

5 Minute Read

5 reasons why digital PR is the perfect fit for eCommerce brands

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27th April 2022

Our 5 top tips for Digital PR work in the DACH market

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11th April 2022

The value of product-led PR for eCommerce

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5th April 2022

How to score product links and why they’re important for SEO

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30th March 2022

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