Case Studies
Services
About
Knowledge Hub
Contact
Case Studies
Services
About
Knowledge Hub
Contact
Our Knowledge Hub
All
Organic eCom
SEO Strategy
Agency Operations
Shopify
Migration
International SEO
Digital PR
Magento
Headless CMS
How to Harness UGC for Brand Storytelling
Digital PR
NOVOS Backlinks Wrapped 2024
Digital PR
5 Data Sources to Supercharge Your 2025 Digital PR Campaigns
Digital PR
7 Festive Content Ideas for Your eCommerce Blog
SEO Strategy
9 Proven Ways To Build Links During Christmas & New Year
Digital PR
Basics of Website Traffic Forecasting: Tools & Techniques
SEO Strategy
9 Must-Have SEO Checklist Items for Your eCommerce Site
SEO Strategy
7 Takeaways eCom Brands Need to Know About the New Google Shopping
Q4 2024 Organic Growth in the Footwear Industry Report
SEO Strategy
How to Get Results with DPR Around Black Friday & Cyber Monday
Digital PR
3 Reasons Your eCommerce Business Needs Brand PR
Digital PR
Why You Shouldn't "Sell" to eCommerce Brands as An Agency
Agency Operations
How Agencies Can Establish and Maintain a Strong, Long-Term Client Relationship
Agency Operations
What to Do if Your eCom Brands Organic Traffic is Stagnant (with Examples)
SEO Strategy
We’re Great Place To Work Certified!
Agency Operations
Organic eCom Interview Episode 1: Jake Newbould at Sarah Raven
Organic eCom
How eCommerce Brands Can Use SEO & Brand PR for Growth and Reduce Reliance on Instagram Ads
SEO Strategy
Digital PR
The Steps You Need to Take When Doing Digital PR in the U.S. Market
Digital PR
Four Ways You Can Use Social Media Trends to Enhance Your Digital PR Campaigns
Digital PR
Why affiliate links are still important for your brand
Digital PR
A guide to building the perfect media list
Digital PR
Does your SEO Agency Need a Project Manager?
Agency Operations
Stop Building an Instagram Brand: 5 reasons why Social Media Isn't Enough
SEO Strategy
11 ways SEO can support your other eCom marketing channels
SEO Strategy
Agency Operations
The Differences Between Digital and Brand PR
Digital PR
How TikTok can enhance your Digital PR efforts
Digital PR
NOVOS 2.0: Organic Growth for eCommerce Brands.
Agency Operations
The importance of partnerships in scaling your marketing agency
Agency Operations
Why you need to build relevant links – and what is a relevant link?
Digital PR
What is the SEO value of renewing old backlinks?
Digital PR
SEO Strategy
The SEO benefits of building backlinks across multiple international markets
Digital PR
SEO Strategy
Pathway to Purchase: Transforming Customer Interactions | Rebuy X Swap
SEO Strategy
Agency Operations
Beyond Borders: The Ultimate Guide to Internationalisation for eCommerce Brands
SEO Strategy
International SEO
Selling SEO to senior stakeholders
SEO Strategy
How to approach and monitor your SEO performance
SEO Strategy
What to do if your eCom brands organic traffic has suddenly dropped
SEO Strategy
Four ways our Digital PR reporting tactics align with the Google algorithm leak
Digital PR
Taking Care of Your Customers: Customer Experience and Retention Marketing | Yotpo X Digital Genius
SEO Strategy
Maximising conversions with UGC in 2024 | In collaboration with Videowise
SEO Strategy
How to Improve Cross & Upselling of a Website
SEO Strategy
How to do a Technical SEO Audit in 10 Steps
SEO Strategy
What is On-Page SEO?
SEO Strategy
How SEO Can Increase Brand Awareness
SEO Strategy
What are Title Tags & How to Optimise Them
SEO Strategy
How Digital PR can work for your in-house team and Building the optimal in-house Digital PR ‘force’
Digital PR
How To Plan For Seasonal Peaks In eCommerce
SEO Strategy
How SEO and PPC can work together
SEO Strategy
What is SEO and Why is it Important?
SEO Strategy
Utilising SEOmonitor for your forecasting needs
SEO Strategy
10 Black Friday SEO tips to boost conversions in the seasonal sales period
SEO Strategy
How to Build a Business Case for SEO | Selling SEO Internally Series Part I
SEO Strategy
Post-Conversion – the most untapped stage of the customer journey | In collaboration with Yotpo
SEO Strategy
Data-led: When to use a Pivot Table
SEO Strategy
How To Add Schema Markup Using Google Tag Manager
SEO Strategy
6 SEO recommendations every international eCom website should implement
SEO Strategy
Data-Led: Our Favourite Formulas Part One – =IfError
SEO Strategy
2023 NOVOS culture update for Q1
Agency Operations
SEO as a Retention Channel
SEO Strategy
6 Tips for Managing Stress at Work
wpm@ Shopify URLs found in Search Console?
Shopify
9 interview tips for securing your dream role in 2023
How to calculate ROI for Digital PR
Digital PR
Time Management in DPR
Digital PR
Vendor Page Shopify Spam Impacting Search Results
SEO Strategy
Shopify
9 Tips on How to do SEO for Pre-Loved Fashion Brands
SEO Strategy
How to use the ICE framework to prioritise technical tickets for SEO
SEO Strategy
How to Navigate a New Work Environment and Flexible Working as a New Starter
Digital PR
Acting your age: Revealing the age gaps in Netflix’s most popular teen movies and shows
Digital PR
How to Get SEO Tickets Implemented – A Checklist
SEO Strategy
10 ways to implement a successful blog on Magento 2
Magento
SEO Strategy
Why Content is Good for eCommerce SEO
SEO Strategy
NOVOS Culture – Q2 Culture update
Agency Operations
What Makes NOVOS Unique?
Agency Operations
How To Write SEO Friendly Articles Like A Pro in 2022
The Ultimate Guide to Shopify SEO in 2022
SEO Strategy
Shopify
Advantages and disadvantages of Shopify Markets for SEO
SEO Strategy
Shopify
How to Beat Your SEO Writer’s Block
Working From Home Tips From a Remote Content Writer
How Does Digital PR Bring Value to a Brand – Part One: The Value of a Link
Digital PR
Our Favourite eCom Brand Tone of Voice Examples
How TikTok data and SEO can work together for eCommerce marketing
SEO Strategy
Introducing NOVOS’ Think Tank Model
Agency Operations
Understanding ROI: How you can get the best from an SEO Strategy
SEO Strategy
How to generate more sales from great content
5 reasons why digital PR is the perfect fit for eCommerce brands
Digital PR
8 Examples of excellent E-A-T content on eCommerce websites
SEO Strategy
The Ultimate Guide to Salesforce eCommerce SEO
SEO Strategy
7 Brands with killer product descriptions that Google loves
Our 5 top tips for Digital PR work in the DACH market
Digital PR
How headless compares to other platforms for SEO
The value of product-led PR for eCommerce
Digital PR
Not on the High Street SEO: What we learnt from scraping 186 page 1 results on Not on the High Street
SEO Strategy
Your simplified guide to SEO for Headless CMS
SEO Strategy
How to score product links and why they’re important for SEO
How digital PR teams can foster a culture of great feedback, and why it’s important
Digital PR
Why we’re encouraging our team to use pronouns in their signatures
Agency Operations
The journey of our roles as founders
Agency Operations
Why we became an employee owned company
Agency Operations
An introduction to Digital PR in Germany and the DACH market
Digital PR
We Ask the Journalists Series: Daily Star’s Online Showbiz Editor
Digital PR
How to Deal with Burnout Culture as a Business
Agency Operations
Why a Campaign-focused Digital PR Strategy Isn’t Always Right for eCommerce Brands
Digital PR
10 Tips for Digital PRs From a Former Journalist
Digital PR
6 Lessons Learned From Growing An Agency From 0 To £3m ARR
Agency Operations
The Importance of Maintaining a Healthy Backlink Profile
SEO Strategy
SEO Best Practices: Header Navigations for eCommerce Sites in 2022
SEO Strategy
How to build links
Digital PR
SEO Strategy
7 Common SEO Mistakes eCommerce Sites Make and How to Correct Them
SEO Strategy
How to Optimise Your Shopify Site for E-A-T
SEO Strategy
Shopify
How To Create An Outreach Tracker In Google Sheets For Digital PR Link Building
Digital PR
How to Use Internal Search Apps Like Klevu to Boost Your Conversion Rate on Shopify
Shopify
4 Ways to Optimise Javascript and Improve Your Page Load for Site Speed
SEO Strategy
How to Optimise Images for Site Speed
SEO Strategy
A Step-by-step Guide to Event Tracking in Google Analytics Through Google Tag Manager in 2022
SEO Strategy
NOVOS Collaborates with Women in Tech SEO and Chats with its Founder Areej
SEO Strategy
Agency Operations
Digital PR Link Building for a Luxury Fashion Brand in a Pandemic
Digital PR
The 10 Best JavaScript Minification Tools
SEO Strategy
The Digital PR Guide for SEO: Debunking Digital PR Myths
Digital PR
12 Rookie Questions When Starting a Career in Digital PR
Digital PR
The Best Tools for Linkbuilding for eCommerce Brands
Digital PR
NOVOS Named One of the UK’s Best Agencies to Work
Agency Operations
A-Z Digital PR Dictionary: The Words You Need to Know
Digital PR
7 Transferable Skills That Can Take You from Journalism to Digital PR (or Vice Versa)
Digital PR
How to Source Data for Your Digital PR Campaigns
Digital PR
Newsjacking: Digital PR’s Secret Weapon of Riding on Breaking News to Gain Coverage
Digital PR
How Digital Agencies Can Build a Healthy Company Culture
Agency Operations
10 Things I Learned During My First Year at a Digital PR Agency
Digital PR
Affiliate Links and How to Navigate Them in eCommerce Link Building
Digital PR
Nofollow links are valuable to eCommerce sites – here’s why
Digital PR
The ultimate guide to WooCommerce SEO for eCommerce
SEO Strategy
SEO for React eCommerce Websites
SEO Strategy
How to make your subject line standout for email pitching
Digital PR
The ultimate guide to indexing signals in eCommerce sites
SEO Strategy
The ultimate guide to optimising product pages (PDPs) for SEO
SEO Strategy
Simple products versus Configurable products in Magento 2 – what is the best option for SEO?
Magento
SEO Strategy
The Ultimate Guide to Structured Data for eCommerce Websites
SEO Strategy
What are the best content marketing strategies for building links?
Digital PR
SEO Strategy
Simplified Guide to Simple, Configurable and Grouped Products for Magento SEO
Magento
SEO Strategy
Global eCommerce Slack Community Launched Exclusively For eCommerce Managers and Founders
Agency Operations
Technical SEO considerations for Shopify
Shopify
How to open multiple Screaming Frog windows on Mac
SEO Strategy
How to Use SEO to Optimise eCommerce Business Growth
SEO Strategy
eCom Agency Startup, NOVOS, Wins Three International Search Awards
Agency Operations
Shopify SEO upgrades we would love to see
SEO Strategy
Shopify
Our Experience of Onboarding New Team Members Remotely
Agency Operations
Ultimate Guide to International SEO for eCommerce Brands
SEO Strategy
How to leverage internal linking on eCommerce websites
SEO Strategy
How to transfer your blog when migrating to Shopify
Shopify
SEO for Angular eCommerce Websites
SEO Strategy
SEO essentials when migrating to JavaScript
SEO Strategy
Examples of good SEO WooCommerce sites
SEO Strategy
Best SEO apps for Shopify
Shopify
SEO limitations of Shopify
Shopify
How to Change URLs in Shopify
Shopify
How to edit robots.txt in WooCommerce/WordPress
SEO Strategy
SEO limitations of WooCommerce
SEO Strategy
Common JavaScript FAQs for SEO
SEO Strategy
Ultimate SEO Guide to eCommerce Pagination
How To Implement Product Page Breadcrumbs On Shopify
Shopify
How to add schema tags to Shopify
Shopify
How to implement redirects in BigCommerce
SEO Strategy
How to FIND and CREATE custom XML sitemaps in Shopify
SEO Strategy
Shopify
The Ultimate Guide to Magento 2 SEO
Magento
SEO Strategy
How to change URLs On BigCommerce
SEO Strategy
How to edit SEO title tags on BigCommerce
SEO Strategy
How to edit robots.txt in Magento 2
Magento
How to implement hreflang in Magento 2
Magento
SEO Strategy
5 Tips For Writing Product Descriptions For SEO
How To Create A 301 Redirect Map For Your eCommerce URLs
SEO Strategy
How To Check If Your eCommerce Javascript Has SEO Issues In Under 15 Minutes
SEO Strategy
11 actionable steps to SEO your sale and seasonality landing pages
SEO Strategy
6 Questions to Ask Your Next Ecommerce SEO Agency
SEO Strategy
5 SEO Risks Of A Site Migration And How To Avoid Them
SEO Strategy
How to Drive More SEO Traffic Using Your Old Blog Content
How To Manage Out Of Stock Products For SEO On Your eCommerce Store
SEO Strategy
How To Increase SEO Performance With PR
How To Secure Your Content In The Google Answer Boxes
How to optimise the Yoast SEO tool in WordPress
SEO Strategy