Search has evolved and your brand growth is now essential to achieve organic growth. We've worked with 250+ eCommerce brands & know how to put your brand at the heart of key conversations

Our goal is to reduce your reliance on paid media. We’ve always only ever been eCommerce SEO specialists, and now with our range of organic services, our goal is to make sure you’re in charge of your audience acquisition.

Our initial organic eCommerce Growth Strategy will outline the opportunity & what it is we want to achieve, along with a plan of action on how to get there. We’ll then pull together the full action plan showcasing how we will elevate your brand growth.

Digital PR Services

Our eCommerce Digital PR framework builds you the most relevant backlinks to fuel organic growth

Digital PR is all about establishing you as the experts & authority in your industry, in the most relevant publications. Gone are the days where a team can just build a large number of backlinks and hope it works for SEO. It's all about the knowledge & expertise a brand has and we'll help you be that brand.

Our award-winning Digital PR team understands the needs of your eCommerce brand and our approach to link building is non-brand performance-driven Digital PR. The goal is to gain coverage, links and increase domain authority for your site, while also helping your target audience understand your brand and the range of products you offer.

Our unique approach to link building for eCommerce brands focuses on 3 core tactics across larger statement campaigns, always-on Digital PR & Hygiene support.

View our Digital PR Service

This approach allows us to continuously build your brand backlinks rather than in bursts, which across 200+ eCommerce brands, we’ve seen have a profound impact on their growth.

Brand PR Services

We've seen over the last few years just how blurred the lines are across Digital PR & Brand PR. Both are aiming to achieve the same goal which is organic growth, but both require so much more than just journalist relationships nowadays.

Our approach:

• Brand strategy: Our award-winning team will provide you with a clear and comprehensive brand PR strategy centred around the keyword bucket opportunities we identify for you in the strategic analysis, where you should be owning your brand performance. This PR plan aims to help you rank better for branded terms but also non-branded, by growing your overall authority.
• Brand campaigns: PR isn't just about landing in publications, it's about telling your story to the most relevant audience. We'll help you find the most relevant publications, that will tell the stories you want for your brand, in a strategic way. We believe that your brand deserves the love and attention from a PR agency, just the same way you do – that's why we deliver our campaigns to help tell the right stories, scale brands in press and launch brands & their products to market. We are international PR specialists and we can help you get in front of the right audience.
• Reporting: We'll align our reporting to yours, to ensure the metrics we're tracking are having an impact on performance. Not just eyeballs & impressions, but genuine, tangible, organic growth.

View our Brand PR service

NOVOS Link Relevancy Score

Overview

Our Link Relevancy Score is calculated as our bespoke Link Relevancy tool assesses the HTML of the linking page and the linked domain to determine the topical relevance of the backlink to our client and their industry. By leveraging multiple AI and machine learning techniques, it generates an automated quantitative score which represents topical relevancy. 

How to register your interest ahead of launch

We are excited to announce that we will be seeking beta testers for our link relevancy tool in a few weeks.

Register your interest