Working with a specialised eCommerce agency like us makes your life easier as we know how you operate, the language you and the business speak as well as knowing the tactics that work for eCommerce brands which means faster growth than broader agencies.
Whether you call it GEO, AIO, AEO - it’s all informed by SEO so we put it under the umbrella of AI Search. At NOVOS, we focus on cutting through the noise and putting your eCommerce brand’s priorities at the centre of your organic search strategy.
Technical SEO is our bread and butter. NOVOS was born out of the need for specialised hand on platform specialists, starting with Magento SEO and Headless SEO as the markets evolved so have we. Now over 50% of our clients are on Shopify.
We’ve worked on some of the largest headless platforms in the UK, it’s by far our favourite platform to work on and we love the complexity and opportunity that a headless platform can bring to your SEO. We’ve worked with React, Angular through prismic or contentful to name a few.
We work with multiple brands that operate across the US and the major EU markets. Examples include Osprey, Ruggable and Lush.
We’ve developed our own SEED framework which encapsulates how eCommerce brands need to be thinking about their content in the new world of AI Search. We maximise your existing marketing activity across TikTok, Meta and other platforms and capture the demand through SEO content.
Organic feeds are a big element of SEO eCommerce. We duplicate your feeds and manage from an SEO perspective and adopt a testing methodology we refer to as Feed CRO.
We have an inhouse team dedicated to building deep relevant coverage for your brand. Our goal is to make you a niche authority for your product categories and we achieve this through our proprietary relevancy tool which is a key part of our offsite strategy.
We know what works to drive SEO performance and reduce reliance on paid search for sustainable and long-term growth.
One of which is “Service First”. We align with how you work to make our partnership as easy as possible.
We also can work with developers, internal teams and external partners to deliver an SEO strategy that makes an impact.
Communication is key; that’s why we have daily communications via IM, biweekly catch up calls, monthly reports, and regular strategy refreshes.
If you’re ready to move beyond vanity metrics and channel dependency, and want a partner who’s obsessed with quality work, long-term visibility, and an AI-proof strategy, we should talk. We’re the SEO agency eCommerce brands turn to when long term growth matters.
We are an award-winning agency. Here’s a small selection of the awards we have won for our remarkable work.
“Working with NOVOS has significantly improved our organic performance at Vitabiotics. Their strategic SEO and digital PR efforts have boosted our search visibility and driven high-quality traffic. The collaboration has been seamless, with clear communication, data-driven insights, and a proactive approach that consistently delivers results..”
Dilan Arican, SEO Manager
Vitabiotics
"NOVOS have done an incredible job at working hand in hand with the business to deliver amazing results. As well as providing expert insights across Technical SEO, Content and PR; they also adapted their strategy and workflows to fit in perfectly with our changing internal team resources and capabilities, which was pivotal in achieving our strong Organic Revenue growth.”
Jack Hayes, Biddable Manager
Pooch & Mutt
"NOVOS aligned with our marketing communications perfectly for this campaign, and we’re really happy with how easy they were to work with and the results achieved!"
Daisy Hunt, SEO Manager
Bloom & Wild
We’d love to help you achieve organic growth for your eCommerce brand & reduce reliance on paid media.
