The UK's Leading eCommerce Agency
Award-winning organic growth agency for eCommerce brands.
Award-winning organic growth agency for eCommerce brands.
We've worked with over 200 eCommerce brands over the last 6 years, and now we want to work with you! Check out some of the household names we're partnered with.
At NOVOS, we work as an extension of your team, offering support across marketing to help your eCommerce brand reach its full potential. Using a proven, performance-led approach, we'll help you effectively reduce reliance on paid media whilst driving organic growth to achieve beyond your goals. This comes as part of our Growth Plans, which are tailored to set goals and strategies that ensure you meet your targets.
Unlike other agencies, we don't just say we'll grow your organic revenue. We actually do it. We focus on data-driven results that support your internal marketing team quickly respond to trends, make informed decisions, and prioritise your eCommerce Brand's online presence.
We've helped well over 200 eCommerce brands to scale their SEO growth over the years. Our proven performance-led approach will help you to reduce your reliance on paid media.
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Organic growth has to start with your brand at the heart of every strategy. Across Brand PR & Digital PR supported by our NOVOS Link Relevancy Score – we know how to elevate your brand presence as we've scaled over 200 eCommerce brands' organic revenues to reduce their reliance on paid media.
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We hold a unique market position, offering email strategy and customer journey mapping based on search data-driven customer demand. Our search-led content aligns with your customer journey and should be integrated into your email strategy. Additionally, this content aims to drive and increase email subscriptions.
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Conversion Rate Optimisation (CRO) is now widely offered. However, only an SEO agency considers the entire user experience of a website and its conversion potential. Development agencies often lack a marketing and commercial perspective, while paid performance agencies typically focus solely on their platform and landing page performance—neglecting the overall website experience. We create a combined priority list of SEO and CRO recommendations, treating them as one channel.
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Don't just take our word for it! Our clients vouch for our specialist eCommerce services. Here's what they've said!
"NOVOS have done an incredible job at working hand in hand with the business to deliver amazing results. As well as providing expert insights across Technical SEO, Content and PR; they also adapted their strategy and workflows to fit in perfectly with our changing internal team resource and capabilities, which was pivotal in achieving our strong Organic Revenue growth. I would highly recommend NOVOS for any business no matter which stage they are at currently with SEO."
Jack Hayes, Biddable Manager at Pooch & Mutt
"NOVOS supported us on a complex migration across multiple markets and a domain change. Their planning, approach & communication with us was crucial given how many teams were involved and they did an excellent job. We really enjoyed working with NOVOS on the migrations, and we've since signed up to work with NOVOS on a long-term retainer."
Associate Director eCommerce EMEA at Helen of Troy Ltd (Osprey)
"NOVOS aligned with our marketing communications perfectly for this campaign, & we’re really happy with how easy they were to work with & the results achieved!"
Daisy Hunt, SEO Manager at Bloom & Wild
We don’t just say we’ll grow your organic revenues, we make sure it happens. Explore our case studies to find out how we’ve helped renowned eCom brands reduce their reliance on paid media.
Our agency is built off on a legacy of growth strategies, tailored to each one of our clients to help them achieve their goals. Here's how it works!
Competitor Analysis & Research
To identify opportunities for growth, we start each growth strategy in the same way; by doing key competitor analysis, keyword research and a site audit to understand your marketing positioning and the potential revenue value attributed to your area of growth.
Technical Analysis
We'll then audit your website and provide a prioritised list of technical actions to enhance the crawlability of your website. As part of this, we apply our ICE methodology to ensure we can act quickly to achieve initial wins.
Content Strategy
As part of the initial stage of your campaign, you'll receive a comprehensive keyword strategy that focuses on keyword bucket opportunities to help you rank higher for both commercial and informational keywords. We'll also use this to leverage any offsite activity such as Brand PR.
Growth Projects
All our technical, content and digital PR strategies are combined into a singular growth project each quarter, providing a clear overview of key focus areas for our teams, the impact they will have and what you can expect in return.
Digital PR
All our Digital PR campaigns use our SEA framework; Statement, Everyday and Always-On, and focus on building narratives that journalists can't wait to share with their audiences.
Reporting
ROI is highly important to us, and we want you to understand where we stand when it comes to generating a return on investment for your business. As our client, you'll receive a monthly and quarterly campaign performance report which include top-level business KPIs and secondary metrics.
Ready to achieve the next phase of growth? Let us support you reduce reliance on paid media to get there. Request your free industry report, now!