Content Production

Content marketing is typically seen as just writing some words to fill gaps on a page & then never touching it again. We understand the importance of content for sustainable organic growth and have seen its impact on some of the world’s most famous eCommerce brands.

Feedback

“NOVOS have helped to transform our organic search traffic. They work as an extension to our internal team providing a perfect service on top of performance. The content they have supported us with creating aligns really well to our internal content priorities. I’d highly recommend NOVOS.”

Richard Sager

NIO Cocktails

“We’re delighted with the work NOVOS have done for us, getting through a major site migration without a hitch followed by the content team doing fantastic work to improve our overall targeting.”

Geoff Bull

Swyft

“The performance speaks for itself, but we’ve never worked with a team that can explain SEO in such a clear way to seniors. The content they create, internationally, has been fantastic."

Farhan

made.com

We can create amazing content for you, or support you to do it yourselves

Our in-house production team can produce content for you at scale across most key international markets. Furthermore, content isn’t just “silly SEO blogs”, it’s strategic and encompasses the entire store:

Content Strategy: Our award-winning team will provide you with a clear and comprehensive content strategy centred around the keyword bucket opportunities we identify for you in the strategic analysis. This content plan aims to help you rank better for commercial and informational keywords and also opens up angles to leverage through offsite Digital PR activities.
Content Production: We can produce content for you at scale across any of your markets. This includes the best keyword targeting and ensuring your content is properly structured for mobile-first readers. Furthermore, the content we cover ranges from commercial product/category page content to expanding your landing pages to creating an epic blog hub.
Content Training: If you have an in-house content team, we train them to ensure SEO is always front of mind.
Content for Digital PR: The content either we (or you) create can also be leveraged for more creative PR campaigns. We also design & develop larger assets as well as the written content.

Our goal is to create content that is on-brand and in-line with the entire marketing funnel. The goal is organic eCommerce growth, but to get there, we need you to be the industry leader when it comes to helpful content.

"I'm very happy with being a client for several reasons. They're very responsive, quick to provide ad hoc advice, and proactively in share market trends. Feels like a very collaborative relationship and we enjoy working with NOVOS"

Nina Ricafort
Marketing Manager @ Thread

We’d love to help you achieve the next phase of growth & not rely on paid media to get you there.