41.5% growth in organic sessions YoY
86.4% growth in organic revenue YoY
20.2% increase in clients since go-live
The Challenge
Mappin & Webb is a renowned British luxury retailer recognised for its high-end jewellery, premium watches and finely crafted silverware.
They approached us seeking expert support with an upcoming website migration following ongoing discussions about the group's retail brands, including Watches of Switzerland. Working closely alongside the Mappin & Webb team, we aimed to successfully migrate their website while minimising any impact on traffic and keyword rankings to maintain their strong online position. They also required support in resolving tracking issues to better attribute traffic and revenue.
The Results
- Organic sessions grew by 45.1% YoY, while unassigned sessions also grew
- Organic revenue increased by 86.4% YoY and unassigned revenue decreased (which is a positive!)
- Comparing the 3 months after go-live to the same period last year, we can see a +20.2% increase in clicks and a +42.3% increase in impressions
See More of Our Work in Action
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Let’s Get To Work
Contact us to find out how we can reduce your reliance on paid and work together to elevate your business to the next level.